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Privacy Policy

The protection of your personal data is of particular concern to us. In this privacy policy, we inform you about data processing on our website in accordance with the General Data Protection Regulation (GDPR).

1. Data Controller

Responsible for data processing on this website is:
Retail Data Insights
Email: privacy@retail-data-insights.com

2. Hosting

This website is hosted by Hetzner Online GmbH, Industriestr. 25, 91710 Gunzenhausen, Germany. The servers are located in Germany. Each time you access our website, the following data is stored in server log files:

  • IP address of the requesting device
  • Date and time of access
  • Name and URL of the accessed file
  • Website from which access was made (referrer URL)
  • Browser used and, where applicable, operating system

Processing is based on Art. 6(1)(f) GDPR, our legitimate interest in the security and stable operation of the website. Log files are automatically deleted after 7 days.

Data Processing Agreement

We have concluded a Data Processing Agreement (DPA) with Hetzner Online GmbH in accordance with Art. 28 GDPR. This ensures that Hetzner processes personal data exclusively according to our instructions and in compliance with data protection regulations. Hetzner has implemented appropriate technical and organizational measures to ensure data security.

3. Web Analytics with Umami

We use Umami, a privacy-friendly web analytics service. Umami collects no personal data and uses no cookies. Only anonymized, aggregated statistics are collected:

  • Page views (without IP address)
  • Referral source
  • Country (based on anonymized IP)
  • Device and browser used (aggregated)

Individual users cannot be identified. Processing is based on Art. 6(1)(f) GDPR. No consent is required as no personal data is processed.

4. Cookies

This website uses no cookies. Neither technically necessary nor tracking cookies are used. A cookie banner is therefore not required.

5. Your Rights

Under the GDPR, you have the following rights:

  • Access (Art. 15 GDPR): You can request information about your processed data.
  • Rectification (Art. 16 GDPR): You can request correction of inaccurate data.
  • Erasure (Art. 17 GDPR): You can request deletion of your data.
  • Restriction (Art. 18 GDPR): You can request restriction of processing.
  • Data Portability (Art. 20 GDPR): You can receive your data in a common format.
  • Objection (Art. 21 GDPR): You can object to processing.

To exercise your rights, please contact: privacy@retail-data-insights.com

6. Right to Lodge a Complaint

You have the right to lodge a complaint with a data protection supervisory authority regarding the processing of your personal data.

7. Changes

We reserve the right to update this privacy policy to adapt it to changed legal situations or changes to our website.
Last updated: December 2025