Amazon Marketing Cloud Deep Dives

Pure insights that move millions

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AMC-only analyses

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Use Cases

Practical applications for Amazon Marketing Cloud

Intermediate 8 min

Mini vs. Full-Size Analysis: Do Your Trial Sizes Work as Conversion Drivers?

Analyze whether your mini and travel-size products truly serve as a gateway to full-size purchases using Amazon Marketing Cloud. We show you how to measure conversion rates, retention, and purchase sequences – for data-driven product decisions.