MMG extends retail-media offering to convenience outlets
Key takeaways
- MMG is expanding its retail media proposition.
- The new offering covers convenience stores.
- The announcement provides a new option for advertisers in this retail setting.
Context
The expansion adds convenience stores to MMG's retail-media proposition. For specialists evaluating advertising channels, the announcement is relevant to the growing range of retail environments where campaigns can be placed.
Independent summary. View original source.